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Case Study

JAMStack Web Development

Fast, secure, SEO-optimized websites built on modern JAMStack architecture. Static assets delivered from CDN edge nodes, zero server-side vulnerabilities, and sub-second load times that convert visitors into customers.

JAMStack Eleventy Netlify Technical SEO Responsive Design
Service — JAMStack & Static Sites
Client
Businesses & Professionals
Industry
Cross-Industry
Services
JAMStack Development, Technical SEO, Headless CMS, Responsive Design
Region
Remote — Worldwide

The Challenge

Your Website Is Costing You Business

Google's research is clear: 53% of mobile users abandon sites that take longer than 3 seconds to load. Every additional second of load time increases bounce rates by 32%. For a business relying on its website for leads, sales, or credibility, a slow website is actively costing you money.

The root cause is usually the same: traditional architectures like WordPress render pages dynamically on every request. A database query runs, PHP processes the template, assets load, and eventually the page appears. It works, but it's fundamentally inefficient — and it creates a massive security attack surface.

According to WPScan, WordPress sites face over 25,000 known vulnerabilities, most from plugins and themes. Maintaining a WordPress site means constant updates, security patches, and the ongoing risk that one outdated plugin compromises your entire business presence.

The Solution

JAMStack Architecture for Speed, Security, and Scale

JAMStack takes a fundamentally different approach. Your entire site is pre-built into static files and served through a global CDN. No database queries at request time. No server-side processing. Just fast, cached HTML delivered from the edge node closest to your visitor.

My process:

1. Discovery & Strategy — Every project starts with understanding your business goals. Who are your customers? What action do you want them to take? What are your competitors doing? I design for outcomes, not trends.

2. Architecture & Design — I architect the site around your content structure, conversion paths, and SEO strategy. Mobile-first design with your brand identity. Every page has a clear purpose and a measurable goal.

3. Development — I build with Eleventy (a top-tier static site generator), deploy on Netlify, and integrate whatever your business needs — headless CMS, form handling, analytics, e-commerce, or custom API integrations.

4. SEO & Performance — Structured data markup (JSON-LD), Open Graph and Twitter Card meta tags, semantic HTML, optimized images, and performance tuning are built into every project — not bolted on after.

5. Launch & Handoff — Deployment, DNS configuration, and go-live. You get documentation for managing your content, and I'm available for ongoing support.

Key Features

What's Included

Every JAMStack site is built for performance, security, and search visibility from the ground up.

Sub-Second Load Times icon

Sub-Second Load Times

Static assets from CDN edge nodes achieve up to 10x faster Time to First Byte compared to dynamic sites. Your visitors see your content instantly.

Zero Server-Side Vulnerabilities icon

Zero Server-Side Vulnerabilities

No database, no PHP, no plugin ecosystem. JAMStack eliminates the entire category of server-side attacks — no WordPress plugin vulnerabilities to patch.

Technical SEO Built-In icon

Technical SEO Built-In

Semantic HTML, structured data (JSON-LD), Open Graph meta tags, clean URL structures, and Core Web Vitals optimization. Every page is built to rank.

Headless CMS Integration icon

Headless CMS Integration

Update your content independently through an intuitive editing interface. No developer needed for text changes, image swaps, or blog posts.

Responsive Mobile-First Design icon

Responsive Mobile-First Design

Over 60% of web traffic is mobile. Every site is designed mobile-first with touch-friendly navigation, tap-to-call, and layouts optimized for smaller screens.

Git-Based Deployment icon

Git-Based Deployment

Every change is tracked, reversible, and deployed automatically through Netlify. Reliable, repeatable releases with zero downtime.

Results

Proven Results

Real performance data from deployed JAMStack projects.

95+
Google Lighthouse
Performance Score
<1s
Average Page
Load Time
0
Server-Side
Vulnerabilities
100%
Mobile-Friendly
Test Pass Rate

TruRenu — Emergency Restoration, Atlanta Metro: An emergency restoration company needed to dominate local search across 20+ cities with 6 services. I built a conversion-focused site with AI-driven programmatic page generation creating 100+ unique, SEO-optimized service pages. 90+ Lighthouse score, 20+ cities covered. Read the TruRenu case study →

Oakpit Catering — BBQ Catering, Central Coast CA: A catering business invisible online despite high client ratings. Built a mobile-first JAMStack site optimized for local search with clear conversion paths from menu discovery to quote requests. 95+ Lighthouse score across all categories. Read the Oakpit case study →

Seattle Style Remodel — Home Remodeling, Greater Bellevue WA: A premium remodeling company needing a website matching their craftsmanship quality. Conversion-focused design with technical SEO and proprietary CMS integration for independent portfolio management. Read the Seattle Style case study →

Technology

Technology Stack

Static Site Generator

Eleventy (11ty) Nunjucks Markdown

Hosting & Deployment

Netlify CDN Edge Git-Based CI/CD

Frontend

HTML5 / CSS3 JavaScript Alpine.js Responsive Design

SEO & Performance

Structured Data (JSON-LD) Open Graph / Twitter Cards Core Web Vitals Image Optimization (WebP)

Client Feedback

What Clients Say

Betto understood exactly what our business needed — a site that loads fast on phones, shows our menus clearly, and makes it easy for clients to reach us. We went from virtually invisible online to getting consistent quote requests through our website.

Oakpit Catering
BBQ Catering, Atascadero, CA

Ready to Build a Website That Performs?

Get a free consultation to discuss your project. I'll help you understand your options, recommend the right approach, and provide a clear proposal with scope, timeline, and pricing.

Reach Out for a Free Consultation